Gone but not forgotten, the poppy is a symbol of both remembrance and hope for a peaceful future.
“In Flanders fields the poppies blow
Between the crosses, row on row,
That mark our place; and in the sky
The larks, still bravely singing, fly
Scarce heard amid the guns below.” - John McCrae
Where your money goes
We donate 1% of each sale to nonprofits that we select and vet. You can read more about our process in the Proceeds and Donations FAQs.
We also share 10% of the sale with the artist that designed each patch (when it is designed by an external artist or designer).
This all means that our impact is not based on our profit margin - it's baked into each sale so you can rest assured your purchase is making a difference.
Impact
Our impact strategy is focused on getting funds to the frontlines of change, to grassroots leaders and organizations that are from the communities they serve. These changemakers are often overlooked by donors despite being incredibly effective at building a better world. Learn more about our impact model and the nonprofits we support.